Brand Benchmark Report

Perceived sustainability performance

Snapshot Report Cover Mockup Updated
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SNAPSHOT REPORT

Benchmark your performance. 

 

Consumers are switching brands based on sustainability considerations. Are you or your client at risk from this changing behavior or missing a growth opportunity?

The answer depends on where you or your client sit relative to consumer expectations and competitors.  

Request a brand Snapshot Report to benchmark performance versus key competitors.

The Snapshot report answers questions including:

  • How is the brand performing against a specific competitor set?
  • How is perception changing over time?
  • Is the brand gaining or losing ground against competitors?
  • How is sustainability influencing awareness, consideration, and purchase metrics?
  • What is the potential impact of sustainability perceptions on the brand's revenue?

 

Reports cost USD 2,000 per Snapshot Report which covers one focus brand plus four reference brands in a market.*

 

*Price based on brands already under measurement; custom measurement may incur incremental costs.

SRS Snapshot Report Sample

Snapshot report contains:

  • Latest quarter of data for up to 5 nominated brands
  • Quarter on Quarter and Year on Year SRS performance comparisons by brand
  • Brand momentum over time - 12 month time series SRS
  • Brand summary data -  brand performance by gender, age group, household income and purchase recency for focus brand
  • Revenue impact - estimated potential revenue impact on focus brand based on modeled consumer switching behavior
  • Brand funnel metrics - awareness, consideration, preference and purchase measures for focus brand in most recent period 

 

Glow Social Responsibility Score LP-CTA Copy 3-min

Who the report is for:

 

Consumer facing brands

  • C-suite
  • Chief Sustainability Officers
  • Sustainability specialists
  • Insight and research professionals & analysts
  • Marketing & corporate communications professionals

 

Advisors & Consultants

  • Chief Sustainability Officers
  • Consultants
  • Insight and research professionals and analysts

 

Agencies:

  • Progressive media, creative or PR agencies working with consumer facing brands